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The 5 Keys to Being “Heard” By Those Who Count
Brand YOU is the very special presentation where Steve applies his 25 years in
the marketing business and teaches the audience how to position (or, brand)
themselves so they can effectively communicate their life messages in clear,
persuasive, and memorable ways.
We all have an “Essential Target Market” or “ETM.” Whether your ETM is your
spouse, a prospective customer, people in your church, your employer, or your
kids—without effective personal positioning (or, branding) your “life message”
will get lost in the “clutter.”
In other words, if you were a brand of toothpaste sitting on a store shelf, what
would you do to be the one that ends up on the bathroom counter getting
squeezed?
You have a life message that is worthwhile—it needs to penetrate, stimulate and
motivate your ETM. Brand You will show you how to effectively communicate your
life message...before you assume room temperature!